The Anaheim Ducks have recently made a significant transition in their local game broadcasts, moving away from a regional sports network and opting for a combination of over-the-air channel broadcasts and streaming platforms. This shift is aimed at providing fans with more accessibility and options to watch their favorite team in action.
Partnership with A Parent Media Co. Inc.
In an exciting announcement made on Tuesday, the Ducks revealed that 65 of their games next season will be broadcast on an over-the-air channel in Los Angeles. Additionally, the team has entered into a multiyear partnership with A Parent Media Co. Inc. to stream all games for free on the Victory+ streaming service within the region.
This move comes after the expiration of the Ducks’ contract with Diamond Sports Group, which had previously aired games on Bally Sports West. With the new partnership in place, Ducks fans can look forward to enjoying high-quality broadcasts on both traditional television and streaming platforms.
Enhanced Accessibility for Fans
According to Jason Walsh, the chief operating officer for A Parent Media, the Ducks are already well-equipped in terms of content coordination, with a team president boasting a broadcasting background. This positions the team well to deliver an engaging viewing experience to fans across various platforms.
The Ducks’ commitment to providing free access to local broadcasts reflects their dedication to connecting with fans throughout their television market. This move ensures that every fan in the region, whether through traditional television or streaming services, can watch Ducks games without any additional cost.
Expanding Reach and Viewership
The decision to air games on an over-the-air channel like Fox 11 Plus (KCOP Channel 13) will significantly expand the reach of the Ducks’ broadcasts. This strategic move aims to engage a broader audience and attract new fans to the team.
While the announcers for the broadcasts have not been officially announced, it is expected that the existing team will remain intact. With Brian Hayward as the analyst since the franchise’s inception in 1993 and John Ahlers providing play-by-play commentary for 22 seasons, fans can expect a familiar and reliable broadcasting team.
The upcoming release of the Victory+ streaming app in September will further enhance accessibility for Ducks fans. The app will be available for download on various devices, including smart TVs, tablets, and smartphones, allowing viewers in the regional territory to watch games conveniently and free of charge.
Industry Trends and Future Outlook
The Ducks’ decision to revamp their broadcast model aligns with a broader trend in the sports industry. With an increasing number of teams moving towards direct-to-consumer streaming services, the landscape of sports broadcasting is evolving to cater to the changing preferences of viewers.
The recent moves by the Stanley Cup champion Florida Panthers and the Dallas Stars to switch their local broadcasts to different platforms highlight the shifting dynamics within the industry. As technology continues to advance and consumer behavior evolves, sports teams are adapting their strategies to stay relevant and engage with fans effectively.
The bankruptcy proceedings of Diamond Sports Group, the distributor of networks under the Bally name, have also had implications for the broadcasting landscape in Southern California. Despite the challenges faced by the company, it is encouraging to see that arrangements have been made to ensure the continued airing of games for NHL teams like the Los Angeles Kings.
In conclusion, the Anaheim Ducks’ decision to transition their local game broadcasts to a combination of over-the-air channels and streaming platforms marks a significant step towards enhancing accessibility and engagement with fans. By leveraging the latest technology and partnering with A Parent Media Co. Inc., the Ducks are poised to deliver an immersive viewing experience to their audience. This move not only reflects the team’s commitment to connecting with fans but also underscores the evolving nature of sports broadcasting in the digital age.